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WM DESIGNS CO.

Perfect Charter

Branding . Website Design. Creative Marketing

Mallorca Spain

The Brief.

Perfect Charter, a high-end yacht company based in Mallorca, sought a timeless and classic brand identity that reflects their luxury service. They also requested a minimalist website to showcase their fleet and complete the Perfect Charter experience.

Having been honored as the top Yacht Charter experience in Tripadvisor's Travelers' Choice 2023 and the premier Tours provider in Port De Soller, our aim was to convey their exceptional quality through their branding and marketing. Our partnership with Perfect Charter spans over 4 years, involving projects from initial logo design to establishing a cohesive brand identity and developing consistent marketing materials.

NO.1 CHARTER COMPANY

The Brand.

The Patette.

For Perfect Charters Yacht Company, blue was chosen as our primary color. We aimed to keep the color palette simple to ensure the boats remain the focal point, combining it with crisp white to emphasize a clean and luxurious feel, thereby enhancing website navigation.

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#F2F2F1

#22334E

The Work.

Back to the Studio.

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